How do I sync my ChatGPT Ads spend with Eulerian?

How do I sync my ChatGPT Ads spend with Eulerian?

This guide explains how to set up a connector that automatically imports your ChatGPT Ads campaign spend into the Eulerian Marketing Platform. It lets you analyse the performance of your marketing campaigns with indicators such as spend, ROI and ROAS.

Benefits of the Connector

  • Automatic daily synchronization of spend, clicks and impressions from your ChatGPT Ads campaigns
  • Retroactive data for historical performance analysis
  • Data attached to the Display or SEA channel, depending on your tracking format

Prerequisites

Before you begin, make sure you have the following:
  • A Eulerian user account with “Administrator/Webmaster” rights.
  • The API key of your ChatGPT Ads account, provided by OpenAI.
  • All ChatGPT Ads campaigns already tracked with the dedicated Eulerian tracking template:  How to track a ChatGPT Ads campaign? 

Setting up the ChatGPT Ads Spend Connector in your Eulerian platform

Path: Collection → Media Collection → Budget Connector → ChatGPT Ads - Reporting
Click on the ChatGPT Ads - Reporting connector: the configuration window opens.

Parameters to be filled in

  • Name: name of your connector (free entry).
  • Publisher: the publisher to which the spend is attached. It must match the publisher of your tracking links (chatgpt-ads by default).
  • Format: Display (default) or SEA. Select the format used in your ChatGPT Ads tracking links.
  • API Key: the API key of your ChatGPT Ads account.
Once the API key is entered, retrieve the list of your ChatGPT Ads ad accounts and select the ad account to synchronize.

Mapping

The mapping fields depend on the selected format and are filled in by default:
  • Display format:
  • Campaign: chatgpt-ads-{campaign_id}
  • Location: chatgpt-ads-{ad_group_id}
  • Creative: chatgpt-ads-{ad_id}
  • SEA format:
  • esl-k: read only, built automatically from the publisher name.
Keep the default mapping values unless your Customer Success Manager recommends otherwise: they must match your tracking links.
Click on “Confirm” to finalize the creation of the connector.

How the Connector Works

  • The connector synchronizes automatically every day between 1am and 6am and retrieves the previous day's data.
  • Synchronization is retroactive, so historical data can be recovered if needed.


See also
  •  How to track a ChatGPT Ads campaign? 

Support and Assistance

If you have any difficulty or question about the connector configuration, contact our Customer Success team at  am@eulerian.com .